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Results from first ever federally-funded national education ad campaign, "Tips From Former Smokers" - Media Advisory

September 6, 2013

CDC will host a media telebriefing to discuss the results of the Tips From Former Smokers campaign, a national advertising campaign designed to encourage smokers to quit by featuring emotionally powerful stories of former smokers living with smoking-related diseases and disabilities. The results exceeded the campaign's original goals of quit attempts and successful quits.

Original Source: https://tools.cdc.gov/api/embed/downloader/download.asp?m=132608&c=308363